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Our client's reviews

A small selection of our customer testimonials are listed below.


“It's a fair price, I have always had good service from ALA, and they are so much more competitive than the rip off dealers”
John M, Wimborne


“The website was very good in breaking down the different policies, options and costs..............Website made it easy to get a quotation.............Cost (price matched quote), as well as very timely and excellent support from Katie Rollin”
Matthew M, Bicester


“Referred via Piston heads site..........Very simple and easy to navigate website..............Very competitive prices...............Give Dawn a rise. Very helpful and a pleasure to deal with. 10/10”
Chris L, Epsom


“Very good website, price and processes..............Referred from the Piston heads website”
Azar Y, Bedford


“I chose ALA other other providers on reputation...........I see that Piston Heads endorse your company too”
Barbara P, Heathfield


“Recommended on Piston Heads forum.............Easy and straightforward. Also the follow up call was most appreciated...............Good value for money and very good website”
Neil V, Horsham


“Cheaper than main dealer, have used ALA before too..............Very easy and quick to apply.................Referred to your site via Piston Heads”
David P, Reading


“Great price and previous buyer of GAP with ALA............I saw the link to your site on Piston Heads and am pleased they recommend your company..............Easy application process”
James P, Elgin


“Good price...............As everything was easy to understand I rate your company highly. Piston Heads also recommend your service and that site is where I found your details”
Adjetey A, South Croydon


“Recommendation on Pistonheads............ I like the fact that during your initial pre-recorded message it states, 'employees are on a salary and as a result will find the right level of cover for you' Amazing price too.................Great site, reassured me that I was dealing with a reputable company...................Ace website with very clear levels of cover. Dawn was great too, really helpful and knowledgeable. 10/10..................First major purchase of a car £22,000, which is being funded by personal loans so thought it would make sense to get cover”
Dale W, Leyland


“ALA are endorsed by the Piston Heads forum...............I found the online information clear, accesible and easy to understand”
Graham W, Borehamwood


“Continue with the high level of customer service that your team provide on the call back - this clinched the deal for me................Recommended on the Piston Heads car forum...............Feedback from my searches on ALA was all positive and price was competitive (price matched)...............Information provided on call back was excellent..................Comprehensive choice available at much lower cost than the pricing offered by the dealership.”
Nicholas C, North Ferriby


“Found out lots off useful info from posting by Katie on Pistonheads...................Good product and value for money...................Very good website...................Referred via Pistonheads website”
Craig B, Reading


“Easy to navigate website...............Advice over the phone was excellent...............Link on Piston Heads and a good price.”
Stephen S, Lymm


“Good feedback on Piston Heads forums..................Easy purchase, very good staff really nice people on the phone................Very good website”
David K, Bury St. Edmunds


“Previous customer. Excellent customer service when transferring via telephone........................Great process - keep up the ability to change and maintain cover if swapping cars early....................Referred to site via PistonHeads forum”
Ajminder S, Loughton


“Straightforward and no quibbles on the price match, great.....................First time leasing a car, found you guys on Pistonheads and no one has a bad word to say.....................Trusted name, and you look more professional than some competitors..........................New website design is very clear, although it maybe looks too friendly for an insurance product!”
Michael M, Ashford


“Very easy to get a quote over the phone, very helpful member of staff assisted......................Pistonheads referral and recommended by my colleague who just covered her Evoque.....................Quick and easy application”
Alan P, Huddersfield


“Recommended by AutoTrader and PistonHeads...................ALA matched and beat a quote from another company.........................Good process”
Chris S, London